Rockstar energy drink vs M-150 energy drink

Title: Rockstar Vs M-150 Energy drink

Sub-title: Difference on Facebook for promotional activates

Author: Harjinder Singh

The Rockstar energy drink mainly post about sports and its attachment with it for example biking, surfing, cycling, mounting racing, pool parties, car racing etc. their posts are regularly updated many times within a day. There events are mainly related to sports including games like off road biking, motor surfing and formula car racing. The posts are supported with many picture on their site. The company uses the 50/50 role as their strategy. There basic statement is “Rockstar Energy Drink is designed for those who lead active lifestyles. Available in over 20 amazing flavors in over 30 countries.

     The M-150 energy drink include posts relating to people and their everyday life. So they can make large number of connection. The posts are mainly like jokes, some health tips and about some general health awareness information. They do so by organizing camps, local sport, marathons etc. this is a quit small brand which is only found in Thailand and Indonesia. The company is not large enough to make enough profit so they don’t use the 50/50 rule.

	Rockstar	M-150
images	Drinking Rockstar after climb up the mountain 646 likes and 123 shares	Market companion about the benefits of m-150 289 likes and  67 shares
	Young girl afer winnig the water surfing championship 785 likes and 232 shares	Water sports games where m-150 sponsored 250 likes and 59 shares
Most Successful events	https://www.facebook.com/pg/rockstar/videos/?ref=page_internal the events was very successful as it got 37000 views and was posted 25th january 2017.	Marathon games were sponsored by the company. 1200 likes and 343 shares

These posts were successful because in one posts tracking team climb up a mountain which was sponsored by Rockstar and on the other one Young girl won a water surfing competition. Due to which large popularity was gained by these posts. The number of page likes in one day is around 120 to 150. And average number of comment in between 500 to 600. Number of shares in between 200 to 260.

 

These posts were reasonably good for small brand like m-150 energy drink. In one post health camp has been organized in which general information is given to people to lead a health life. In the second post marathon had been organized.